Just a heads up but I just saw this on the Fldigi group.  No doubt, naming a product is difficult and an available name can be hard but these guys obviously didn't even try.  A Google search for "chip" yields four of the top ten listings.

--David
KI6ZHD

-------- Forwarded Message --------
Subject: [linuxham] A digitized audio link called Chirp
Date: Sat, 4 Feb 2017 13:23:13 -0500
From:
Reply-To: linuxham@groups.io
To: linuxham@groups.io


Not to confuse anyone but in addition to the free
rig control app "Chirp" here now comes a digital
audio link by the same name.

https://www.newark.com/chirp-io-interview-internet-of-sound?COM=referral-handler&CMP=SOM-TWITTER-PRG-SEO-CHIRPIO-TRANS-E14

This looks interesting and it triggered the wanna-be
Ham-MacGuyver in me.

What if you could set any rig into vox mode and via
mic & speaker hands-free QSO digi-mode from your
Smartphone?

(Or CW via Smartphone of Chirp-connected keyboard,
or text-to-voice from the same?)

What if you wanted to use the PA system in a park,
stadium, function hall, EOC, field command post,
Field Day, Hamfest, etc. to deliver digitized info
to Smartphones (or other properly equipped devices
with a microphone) - without the hassle of Bluetooth
or Wifi linking?

Interesting possibilities ...

73, DavidC KD4E